Mindful Clothing
WEAR
YOUR
TRUTH.
Mindful apparel from yoga teachers Itay & Lika Barak — each piece a daily reminder to live with presence, purpose, and joy.
The signature line
Circle of Meaning
Women's Crop Top - SO HAM (Circle of Meaning)
R$153.85
Morning Mantra Mug - SO HAM
R$58.36
Unisex T-Shirt - MOMENT (Circle of Meaning)
R$116.71
Unisex T-Shirt - SILENCE (Circle of Meaning)
R$116.71
Unisex T-Shirt - JOY (Circle of Meaning)
R$116.71
Unisex T-Shirt - HAPPINESS (Circle of Meaning)
R$116.71
Unisex T-Shirt - AWARENESS (Circle of Meaning)
R$116.71
Unisex T-Shirt - "SO HAM" (Circle of Meaning)
R$116.71Designed by teachers, worn by seekers.
Founded by yoga teachers Itay & Lika Barak, I AM THAT creates mindful apparel inspired by years of yoga, meditation, and self-awareness practice. Each piece carries a daily reminder to live with presence, purpose, and joy.
Read our story →
01
Made to order
Printed only when you buy — no overproduction, no waste.
02
Soft, durable fabrics
Breathable, pre-shrunk cotton and performance blends built to move.
03
Ships worldwide
Free over $75. Delivered with care, wherever your practice takes you.
From the journal
Notes on the practice
What SO HAM actually means
Two syllables that mirror the breath itself. Before you wear the word, it helps to know what you are saying.
Five minutes is a practice
The daily sit that survives a bad week is the one that was short enough to keep.
Made to order, and why it matters
Nothing in the shop exists until you buy it. That is a deliberate constraint, not a limitation.
JOIN THE PRACTICE
New drops, mantras, and mindful notes. No noise.
One or two notes a month. Unsubscribe any time.